电子商务发展、实施和管理百科全书
[In Lee]
F-6
9781466697874 USD2350.0
Business Science Reference
2016-03-31
Hardback
Brand management/ commercial website development/ e/business/ e/personalization/ e/services/ electronic word/of/mouth/ mobile apps/ mobile commerce/ online auctions/ social shopping/ usability models/ viral marketing/