数据驱动时代的先进数字营销策略
[Jose Ramon Saura]
F7
9781799880035 USD250.0
Business Science Reference
2021-06-25
Hardback
Big data/ business/to/business (b2b) marketing/ data sciences/ digital business models/ digital marketing/ digital strategies/ marketing analytics/ metrics/ social ads/ social media marketing/ user/generated content/